Winery franchise · since 2011
Chain stores have budgets.
You have the better wine — we'll hand you their arsenal.
Open a winery under the Kapka Wina brand: 36+ outlets in Poland, the Czech Republic and Slovakia, 0% of turnover, territorial exclusivity 1 km and a tech stack that today's biggest market players are using.
- Points
- 36+
- Markets
- 3
- From year
- 2011
- Of turnover
- 0%
Kapka Wina franchise is a winery business model for people who want their own business in hospitality without building a brand from scratch. Since 2011, we have opened over 20 locations in Poland. The franchisee pays a one-off licence fee — no percentage of turnover and no hidden costs. Included in the price are training, premises preparation, POS stack, order system and support from a managing manager for the first 12 months. We also support SEO and GEO so that the entire local market can see the location. All you need is a premises from 25 m² in a passage or on the ground floor; we analyse the rest in a free audit before you decide. The average time from signing the agreement to the start of sales is 8–12 weeks; we help with choosing the location, negotiating the lease and putting together an offer tailored to local demand. Fill in the form and we will send you a sample financial plan for the first 12 months.
Update: September 2026
Why do independent wineries die within 18 months?
Thinking about your own wine shop and worried about going up against Biedronka, Lidl and petrol station alcohol? Fair enough.
An independent wine seller starts with a handicap: no warehouse system, no Google Maps positioning, no marketing know-how, no access to exclusive wines, no budget to fight the chains. Industry statistics show that independent alcohol shops without operational backing close down around the 18th month of operation.
We level the playing field. You enter the network with a ready-made infrastructure, a proven offer and territorial protection. You run the venue, we handle technology, distribution and marketing.
Partnership has two sides — what exactly do you get?
People in the field who guide you through the start. Plus a corporate stack that gives you the weapons to take on the big chains.
People next to you
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A manager guiding you from day one
From the moment you sign the contract, you have one person guiding you through sanitary inspections, alcohol permits and the lease agreement. Well-trodden paths, not a month of dealing with offices.
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Free venue audit before you decide
We check the premises you've chosen for alcohol permits before you sign the lease. One phone call saves months of waiting and tens of thousands of zlotys.
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Exclusivity within a 1 km radius
Territorial guarantee, not a marketing slogan: we will not open another Kapka closer than 1 km from you. We do not build competition in your area.
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Exclusive offer from family vineyards
Wines from our own import from Morawy, the Czech Republic and Slovakia — unavailable in chains. The franchisee gets discounts greater than a standard wholesale buyer.
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Training tailored to you and your team
Wine knowledge, tastings, advisory selling, customer service, working with the POS system and stock. We train on site, tailoring to your local clientele.
Retail-chain-grade stack
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Enterprise-level IT stack
From the day of opening: integrated POS sales system + warehouse, remote helpdesk, stable infrastructure. You stand with the customer — we take care of the technology.
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Local dominance: SEO + GEO instead of a Meta budget
When a customer in your neighbourhood searches for wine, your listing comes up first — without burning money on ads. Drastically lower customer acquisition cost (CAC) than with paid campaigns.
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AI-powered tools — a business analyst on board
Micro-market analysis in your city, supply chain optimisation, automated campaigns personalised for your regular customers. Solutions tested across the entire network, delivered to you ready-made.
What do you get for a single licence fee?
- 0% of turnover. You pay a one-off licence fee, you earn — not the network. Renewal is free provided cooperation standards are met.
- Discounts bigger than a wholesale buyer. Franchisees buy our range below the prices a standard wholesaler offers.
- Territory in the contract. The 1 km exclusivity is not a promise — it is a condition written into the agreement.
How much does the franchise cost — from how many zlotys does the investment start?
The entire initial investment covers the venue, range, training and a one-off licence. No hidden fees, no percentage of sales.
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Home
PLN 50–70 thousand
A small venue, simple layout, basic range. Ideal for starting out in a smaller town or in a neighbourhood outside the centre.
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Standard
PLN 70–100 thousand
Premises of 30–60 m², full range, tasting area at the counter. The most commonly chosen model to start with.
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Winery + Bar
PLN 100+ thousand
Full winery format with a bar, tastings and events. For people with HoReCa or premium sales experience.
We will prepare an exact quote for your city after an audit of the selected venue — free of charge, no obligation.
Who we are looking for
You are not alone. You have a retail network team behind you. But you need to have a few things in you from the start.
- Passion and love for wine — this is a craft, not logistics.
- Willingness to learn and adopt our know-how.
- Knowledge of the realities of the food service, hotel or retail business (HoReCa).
- Commitment to the project — this is not a passive investment.
- Flexibility — the wine market changes quickly, and you adapt together with the retail network.
- Knowledge of the local market, clientele and competition in your city.
Frequently asked questions
How much does it cost to open a winery franchise in Poland?
Initial investment starts from PLN 50,000 (small premises, simple layout), most often PLN 70–100,000, and a full winery format with a bar is PLN 100,000+. The amount covers the premises, starting assortment, training and a one-off licence.
What licensing fees does Kapka Wina charge?
One-off licensing fee upon signing the agreement. We do not charge any percentage of turnover or monthly fees. Licence renewal after the first period is free provided cooperation standards are met.
As a franchisee, do I get better prices than a wholesaler?
Yes. Franchisees receive discounts higher than the standard wholesale customer, plus access to exclusive wine editions from our own import — unavailable through other channels.
Will someone open another Kapka next to my venue?
No. We guarantee territorial exclusivity: within 1 km of your shop, no other Kapka Wina outlet will be opened. The foundation of loyal cooperation — written into the contract, not just verbal.
Where can I find a winery franchise with a low initial investment?
At Kapka Wina the start-up package begins at around PLN 50,000, the lowest on the wine franchise market in Poland. Typical food franchises (discount, convenience) require PLN 150–300,000; we deliberately designed a lower entry threshold.
What are the best winery franchises in Poland?
The market is narrow — available models are mainly Kapka Wina, Wine Shop and a few local chains. Kapka Wina is the largest in terms of number of locations and the only one with exclusive import of family wines from Morawy, Czech Republic and Slovakia.
In which regions of Poland can you open a Kapka Wina franchise?
We run franchises across Poland — from Upper Silesia (Bielsko-Biała, Katowice, Rybnik) through Mazovia to Greater Poland, Pomerania and Kuyavia-Pomerania. List of locations: https://kapkawina.pl/siec/.
How to open a wine shop under the Kapka Wina brand?
1) Contact form; 2) conversation with the franchise manager; 3) free audit of the chosen premises; 4) signing the agreement; 5) guidance through sanitary regulations and permits; 6) staff training and IT stack implementation; 7) opening. A total of 2–4 months from decision to the first bottle on the shelf.
How long does it take to open from signing the contract?
On average 2–4 months — depending on the pace of alcohol permits (which depend on the municipality) and the renovation of the premises. A free audit at the stage of choosing a location shortens this time by 3–6 weeks, as it catches administrative blockers before you sign the lease agreement.
What do I get in return for the licence fee?
A brand with 14 years of track record, exclusive territorial rights, access to the imported range, POS + warehouse implementation, IT helpdesk, SEO/GEO optimisation of your listing, training and manager support throughout the first year. All included in one fee — no commissions, no percentage of sales.
Leave your contact
We will get back to you within 2 business days. No obligation, no hard sell — first, a conversation about your city and your idea.